Once Selections have been made, License Orders can be automatically created either on a per Title basis, or all at once. Creation of the License Orders in IFEData is not a necessity to use other Services - these are driven from the Selections. The Licensing process can be handled outside of IFEData, with the rest of follow-on Services still continuing unaffected.
There are many advantages to, and ways of, using the License Orders Service. The automated creation saves a lot of time when compared to more manual approaches. Orders can be sent via email from IFEData or the PDF’s can be downloaded and sent manually. If the Distributors are themselves accepting/using the License Orders via IFEData then it is even more efficient as the submission of Order and update of status is all handled ‘internally’ within the system. Orders can also be submitted to Distributors’ own systems via API’s. Distributors can update the status of the Orders either directly via traditional methods, by logging in and updating through IFEData, or via connected systems over API’s.
One important thing to note: IFEData is not brokering any deal between licensor and licensee. The relationship between Airline/CSP and Distributor must be existing or set up prior to License Orders being submitted. IFEData is simply providing a means of making the process of ordering so many Licenses, from so many Distributors, easier. All negotiations regarding pricing or any other aspect of the license agreement will remain between licensee and licensor.